Social Media Campaigns

The big talk in marketing is how social media like Facebook and Twitter are changing how companies market to consumers. Companies can use social technology to have a "conversation" with consumers, listen to what consumers and competition are saying about their brand, and listento what the competition is doing.

I wanted to share social media campaigns I came across that were touted as "best":

Charity (Fundraising)
http://mashable.com/2009/04/02/social-media-charity-events/

Cause Marketing (Partnerships between Company & Nonprofit)
http://www.causemarketingforum.com/award_archives.asp